VNA Sports Auction #1
This lot is closed for bidding. Bidding ended on 9/8/2024
The 1935 Wheaties baseball card set is a unique and charming collection, notable for its association with the popular breakfast cereal brand. This set features 26 cards, each depicting a blue-and-white photographic image of a baseball star set against an orange background, printed directly on the back of Wheaties cereal boxes. Measuring approximately 6 by 6.25 inches, these cut-out cards feature legendary players such as Lou Gehrig, Jimmie Foxx, and Mel Ott, alongside their brief biographical information and career highlights. The set is particularly valued for its connection to early sports marketing and the way it brought baseball heroes into American households during the Great Depression, making it a nostalgic piece for both baseball fans and collectors of vintage advertising memorabilia. Having just retired in 1935, Babe Ruth is conspicuously missing from the set.
This single 1935 Wheaties Jo Jo White card is in VGEX to EX condition and clean.
1935 Wheaties Jo Jo White Card
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